Taking Advantage of the Markets

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Putting Stock in Eternity

It’s time!

The market is up — creating a critical opportunity for you to make your biggest Kingdom impact, together with The Cru Foundation.

How? By donating appreciated stock to support your favorite Cru ministries and advance the Great Commission!

What’s the advantage of donating appreciated assets?

Example: Stock purchased at $2,000 — Valued today at $20,000 — Gain: $18,000

  • Sell stock and donate proceeds = $15,240 for ministry
  • $20,000 – $4,760 in capital gains tax*


  • Donate stock = $20,000 for ministry
  • No capital gains tax on charitable donation of stock
  • Plus — receive a tax deduction for the full value of the appreciated stock!

*If stock is held for more than one year and donor is in highest tax bracket

It’s time. The market is up today — and you are positioned to make your greatest Kingdom impact yet.

But we have no guarantee how strong the market may continue to be. Take advantage of this critical opportunity right now.
Contact us for more information about gifting stock or other appreciated assets — and making a lasting impact for eternity